Scout Dog Treats
Brand Identity and Package Design
The Goal
To create everyday dog essentials that are as clean, honest, and adventure-ready as the companions we make them for.
The Concept
Scout was built from a simple idea: our dogs deserve better. Better ingredients. Better products. Better experiences. We set out to create a collection of everyday essentials that feel as natural, functional, and thoughtfully made as the love we give our dogs.
Each Scout product starts with a clear intention—what does it do, and why does it matter on the trail, in the home, or during everyday moments? From there, we choose ingredients and materials that are clean, recognizable, and rooted in nature. Our treats are baked with real food you’d find in your own pantry. Our balms are made with safe, plant-based ingredients you don’t have to worry about. And our toys and packaging are designed with simplicity, play, and personality in mind.
The result is a growing line of treats, care, and play made for the kind of dog who sniffs every leaf, chases every stick, and collapses in your lap at the end of the day. Scout is for the roamers, the rascals, and the ride-or-dies.
Because a good dog deserves good things.
What I Did
Branding
Messaging
Package Design
Product Design
