The Flying Pickle | Meridian, ID

Brand Creative Manager

June 2025 – Present

As Brand Creative Manager at The Flying Pickle, I lead the development and execution of cohesive brand visuals and messaging across digital and physical touchpoints. I work closely with the marketing team to design seasonal apparel collections, oversee e-commerce rollouts, and manage both HQ and franchisee websites for consistent branding and user experience. I also develop scalable creative systems that empower teams to produce on-brand content efficiently.

• Directed visual content and brand messaging across social media, email, SMS, and web platforms to strengthen customer engagement.

• Designed and launched seasonal apparel collections and supported e-commerce initiatives from concept to rollout.

• Built scalable creative systems and templates to streamline content production across HQ and franchisee teams.

Al’s Sporting Goods | Boise, ID

Cashier Sales Associate & Part Time Marketing Assistant

May 2023 – June 2025

Played a key role on Al’s pre-opening team, supporting merchandising and building early customer relationships. Maintained high service standards with consistently high customer ratings. Trained new employees and contributed to corporate social media marketing.

• Helped customers define needs and find products, delivering exceptional service throughout the purchase journey.

• Lead training and onboarding for six new cashier associates.

• Expanded role to create short-form social media content, boosting brand awareness and engagement.

Drake Cooper | Boise, ID

Graphic Designer; Backstage Pass Intern

June 2024 – August 2024

One of four advertising, marketing, and design students selected for a nine-week summer internship, operating as an independent agency serving real clients. Our goal: deliver high-quality, thought-provoking campaigns from concept to completion.

• Produced a range of advertising assets, including static ads, product photography, videos, and final deliverables.

• Navigated client budgets and brand preferences to create impactful, on-brand content.

• Contributed to the creative process and ensured polished, goal-driven outcomes. For CBH Homes, developed and pitched eight unique concepts.

Harkla | Boise, ID

Graphic Designer

October 2021 – May 2024

Design team member supporting the lead designer and company founders at a brand focused on products for children with special needs. Blended creativity and technical skill to support marketing efforts, drive engagement, and create compelling content for a wide audience.

• Contributed to the 2022 social media rebrand—from concepting to launch—which led to a 60%+ increase in Instagram followers within six months.

• Designed, illustrated, and produced weekly assets for social media, blog, and online content promoting products and educational tools.

• Collaborated with the team to uphold brand consistency across platforms, creating custom graphics within established guidelines.